B.Com (Model II) Marketing

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B.Com Marketing is an undergraduate programme that prepares students for professional careers in the field of marketing. Subjects studied under this degree are Financial Accounting, Business Economics, Mathematics & Statistics, Financial markets, Marketing and Consumer Behavior.

Pass in the Plus-Two or equivalent examination recognized by M.G. University, with Book Keeping and Accountancy as the main subject.

Or

Pass in the Plus-Two or equivalent examination recognized by M.G. University with other subjects under Part -III optional provided they have secured 45% of the aggregate.

Courses Idea

Course Structure
Sl No.Coures Tittle Course Code Credit
1 Language-English -I (Fine-Tune Your English) EN1CC01 4
2 Second Language-I-Malayalam (Katha, Kavitha, Nadakam) ML1CCT11 4
Second Language-I-Hindi (Commercial Correspondence & Translation) HN1CCT01 4
3 Dimensions and Methodology of Business Studies CO1CRT01 2
4 Financial Accounting-I CO1CRT02 4
5 Corporate Regulations and Administration CO1CRT03 3
6 Banking and Insurance CO1CMT01 3
Course Structure
Sl No.Coures Tittle Course Code Credit
7 Language-English -II (Issues that Matter) EN2CC03 4
8 Second Language-I-Malayalam (Gadhyam, Yathravivaranam) ML2CCT12 4
Second Language-I-Hindi (Poetry and Mass Media) HN2CCT02 4
9 Financial Accounting-II CO2CRT04 4
10 Business Regulatory Framework CO2CRT05 3
11 Business Management CO2CRT06 3
12 Principles of Business Decisions CO2CMT02 3
Course Structure
Sl No.Coures Tittle Course Code Credit
13 Language-English (Literature and/as Identity) EN3CCT05 3
14 Corporate Accounts-I CO3CRT07 4
15 Quantitative Techniques for Business-I CO3CRT08 4
16 Financial Markets and Operations CO3CRT09 3
17 Marketing Management CO3CRT10 3
18 Customer Relaionship Management CO3OCT05 4
Course Structure
Sl No.Coures Tittle Course Code Credit
19 Language-English (Illuminations) EN4CCT06 3
20 Corporate Accounts-II CM04CRT11 4
21 Quantitative Techniques for Business-II CM04CRT12 4
22 Entrepreneurship Development and Project Management CM04CRT13 4
23 Service Marketing CO4OCT05 4
Course Structure
Sl No.Coures Tittle Course Code Credit
24 Cost Accounting-I CO5CRT14 4
25 Environment and Human Rights CO5CRT15 4
26 E-Commerce CO5CMT07 4
27 Marketing Research CO5OCT05 4
28 Sociology of Media and Communication SO05DAP02 3
Course Structure
Sl No.Coures Tittle Course Code Credit
29 Cost Accounting-II CO6CRT17 4
30 Advertisement and Sales Management CO6CRT18 3
31 Consumer Behaviour CO6CMT12 4
32 Management Accounting CO6CRT20 4
33 International Marketing CO6OCT05 4
34 PROJECT AND VIVA CM06BFA01 1

Our Courses List

Seats Availability

  • B.Com. Finance & Taxation          :
    60
  • B.Com. Marketing                          :
    60
  • B.Com. Computer Application     :
    60
  • B.Com. Logistics Management     :
    40

Course Fee (According to university norms)

  • B.Com. Finance & Taxation          :
    Rs. 9000/-
  • B.Com. Marketing                          :
    Rs. 9000/-
  • B.Com. Computer Application     :
    Rs. 11250/-
  • B.Com. Logistics Management     :
    Rs. 9000/-

Course Details

  • The duration of the Degree Programme of study is three academic years with six semesters.
  • All courses will have Internal Assessment as specified in the common regulations for CBCSS (Choice Based Credit and Semester System) ofthe M.G.University.
  • The University will conduct semester examinations for each of the course. The duration of examination shall be Three Hours for each course.
  • There must be record book for all courses and this book should provide a record of the practical assignments and other assignments given to the student in the respective papers during the semester.
  • During the sixth semester every student must prepare a project report on topic related to the concerned subject. Two copies of the report in English with not less than 30 pages (printed or typed in A4 size paper) should be submitted by the student on or before 31 st March of the concerned year.
  • For passing B.Com. degree examination, the student should require minimum 30% marks separately for Internal Assessment and External examination.
  • For a pass in a programme, a separate minimum of 40% marks is required for all the courses.
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